Bagging For Business #1
Documenting the building of a company
I have to start somewhere, so I subscribed you to my newsletter “Bagging for Business”. No it’s not a typo. 😅
I’m in trying to build my own company and it’s going to be all about bags.
It’s been a month surviving in the Post-Volkswagen-Era. You might not know, so in short: End of last year they closed the design studio in Potsdam where I worked for more than 10 years. Even shorter: I lost my job.
But I’m fine. I consider myself lucky actually, because I don’t know if I would have had the guts to just quit my job to pursue my dreams.
I’ve been torn away from the comfort of that Volkswagen mother tit and thrown out of her house. That’s what life can be like; not this trouble-free slide from great parents, over behaved friends, good education, to a well-payed job I had the privilege of doing. Thanks for that by the way.
The first thing I knew from the start is that I want to build my own thing, no sucking anymore, no fullfilling somebody elses goals, and definitely not trading time for a paycheck I have no control of.
Actually, “pursue my dreams” sounds like ChatGPTrash. It seems grandiose but it doesn’t make sense. Founding a business is not about my dreams, it’s about yours. I want to offer something that enriches your life.
I believe in the balance of having to give something to get something. To create value for others is the key to leading a valuable life, enjoy fulfiment.
Why bags you might ask?
For a few simple reasons:
I’m a product designer with over 10 years of experience. Creative problem solving is what I’m proficient in.
I’m a storyteller. During my time at the Volkswagen Group I founded an internal agency, that produced dozens of films to communicate projects.
I’ve worked together with and learned from exceptionally talented people who I’m proud to call friends.
And there’s something about bags that makes me excited about this whole thing like a child.
So, what’s in it for you?
If you’re into bags; are interested in learning about the design process and the development up to a finished product; and interested in building a business yourself, but want me to do the failing and learn from my mistakes:
I’ll document it all.
But first I have to learn from you, I need your help. Check out the little survey “Let’s talk bags” I’ve created; and very important, if you know someone that would be interested in the topic, forward it. I’d appreciate a lot!
Links to survey:
“The object of life is not to be on the side of the masses, but to escape finding oneself in the ranks of the insane.“ ~ Marcus Aurelius
See you soon!
